Thursday, July 16, 2009

What’s Happening Now?


Did you know that 6,000 people are researching restaurants from their cell phones in cabs? And that 29 of them just left their phones in those cabs?

Did you know that 23 million people are talking on their cell phones? And that 308,000 of them just hung up?

According to Sprint, that’s what’s happening now.

Yep, it’s one clever campaign. Has it conveyed that Sprint is introducing America’s first 4G Network? Not necessarily, but their ads sure are entertaining. And they’re relevant to today’s society, because everything is instant—primarily thanks to cell phones. Whether it’s Twitter, Facebook, or text messaging, people are in touch with each other and the world around them on a minute-to-minute basis.

It’s amazing how quickly cell phones went from being an extravagance to a necessity. I bought my first cell phone about eight years ago as a safety precaution for a long road trip. It has now been at least six years since I’ve had a landline. From business emails to monitoring Cubs scores, the cell phone is my lifeline to the world. Maybe I’ll need that 4G Network, after all!


--Kara W.

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